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Nadiya Omar is a marketing and creative strategy leader specialising in modern brand building, social-first marketing and the evolving intersection of culture, creativity and technology across Asia.
With experience spanning integrated communications, in-housing, creative operations and strategic leadership, Nadiya has worked alongside global brands and regional teams to help organisations build more agile, culturally connected and future-ready marketing ecosystems.
Her work has focused heavily on helping businesses navigate changing consumer behaviours, the rise of creator and social culture, and the growing role of AI in marketing — while ensuring creativity and human connection remain at the centre of brand storytelling.
Known for combining strategic thinking with operational understanding, Nadiya brings a grounded and commercially relevant perspective to topics including modern marketing leadership, creative transformation, social content strategy, cultural nuance across Asian markets and the future of creative teams.
Alongside her leadership roles, she is an experienced speaker, moderator and MC who has hosted panels, fireside conversations and industry discussions with senior business and marketing leaders across the region. Her speaking style is recognised for being insightful, engaging and refreshingly honest — blending industry expertise with relatable real-world perspective.
Nadiya is particularly passionate about helping brands and teams adapt meaningfully to change, while building marketing that feels both commercially effective and deeply human.
Talking Points
MC, Host & Facilitator
Nadiya works across the full range of hosting formats: large-stage conference MC, panel moderator, fireside interviewer and facilitated leadership forum host. She has chaired discussions with senior business and marketing leaders across Asia, bringing enough subject matter fluency to hold a substantive conversation and enough stage craft to keep an audience engaged through it. Her particular strength is in events where the content is complex and the room is senior. She draws out the insight, manages the dynamic and gives the event a coherent narrative thread from opening to close.
MC, Host & Facilitator
